Celebrating Twenty Years of Aloha

In the summer of 2004 I got a sewing machine and a business license and started this journey that two decades later, has made a mark on Hawaii fashion and become one of the most sought after aloha shirt brands in the Islands. As we turn the page on two decades, I mahalo you for being along for the ride so far, and I look forward to creating iconic and original Aloha Shirts for you and your family for many more years to come. Thank you all for the support over the years. I am proud to still be made in Hawaii for 20 years strong. xx Roberta

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New Aloha Shirt Arrivals

Small batch and island made, here's our recent releases in our much loved aloha shirts.

SHOP IT ALL

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